"A great primer...If you're new to the natural/organic/biodynamic wine debates, "Authentic Wine" is the place to start". ("Huffington Post"). "This is one of the most engaging, thoughtful and enlightening books on contemporary wine...A manifesto for an industry looking to shape its future". ("Wine And Spirits"). Naturalness is a hot topic in the wine world. But what exactly is a "natural wine"? For this pioneering book, best-selling wine writer Jamie Goode teams up with winemaker and Master of Wine Sam Harrop to explore the wide range of issues surrounding authenticity in wine.They begin by emphasizing that wine's diversity, one of its strengths, is currently under threat from increasingly homogenized commercial wines that lack a sense of place.Drawing on a global array of examples and anecdotes, Goode and Harrop examine complex concepts - terroir, biodynamics, and sustainability - in clear language.They also discuss topics including cultured and wild yeasts, wine "faults," the carbon footprint of the wine industry, "natural" as a marketing concept, and more. "Authentic Wine" illuminates a subject of great interest to wine producers, consumers, and anyone wondering where the wine industry is headed.