This book is a valuable resource for anyone interested in the management and marketing of airlines. With detailed insights into the industry, it provides a comprehensive guide to the subject matter. The author, Stephen Shaw, has an extensive background in the aviation industry, and his expertise is evident in the book's well-written content. The book is a paperback edition, published in 2011 by Taylor & Francis LTD in the United Kingdom. It has 384 pages and is written in English. The book's subject matter covers management and business aspects of airlines, making it an essential read for anyone interested in the industry.