Digital technologies, now ubiquitous around the world, can promote positive values, as well as support those that are less socially acceptable.To better understand such technologies’ impact on ethics and sustainability, this book situates digital technologies within a cultural context, arguing that the technology is received differently in different cultural contexts.The book contains chapters on state-of-the-art digital technologies such as artificial intelligence from various countries including Japan and Sweden to highlight the multifarious ways in how ethical and sustainability issues are being manifested in certain cultural contexts. The book contributes to furthering understandings on the similarities and differences between digital technology implementations in different cultures, promoting a cross-cultural dialogue on desired values and how they are promoted or downplayed by such technologies.The book is divided into two parts: the former focuses on how individuals relate to new digital technologies, and the latter focuses on those who develop digital technologies.The book targets scholars, businesspeople and policymakers interested in the interconnection between digital technologies, ethics and sustainability from various cultural viewpoints.It provides new case studies on a range of digital technologies and discussions about digital technology implementations in cultural contexts.